This is my first post for a blog designed to instruct lower-level college students on how to effectively establish thermselves as a media writer and blogger. As has been stressed to the class already, it is important to understand the dynamics of social media and how an individual might successfully attract readers and followers online. You need to develop your critical thinking skills and strategically write/post content that appeals to the interest(s) of your prospective audience (your blog readers/viewers). You need to have some awareness of their demographics and psychographics to ensure that your postings are engaging and conducive to repeat visits. You must also introduce yourself in your first blog, so as to "get to know" those you might be interacting with online. Students will be expected to complete their profile, utilizing the autobiography they have already written as a starting point. Uploading a headshot photo is also an effective way to engage with others. (rememeber that it is called SOCIAL media for a reason - you have to be social).
One strategic way to attract readers is to establish yourself as an expert on a subject. Your first blogpost should provide an example of what future posts might look like. Students are expected to post SIX (6) times during their semester, with the final post due by the beginning of the last week of the term.

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